In recent years. online misinformation designed to resemble news by adopting news design conventions has proven to be a powerful vehicle for deception and persuasion. In a 2 (prior warning: present/absent) x 2 (article type: false/true) eye-tracking experiment. news consumers (N=49) viewed four science news articles from unfamiliar sources. https://goodvibesbadhabiters.shop/product-category/new-products/